Posts tagged challenge

Styling my kicks for the CIBC Run for the Cure: Who are you running for?

Da da daaaa da, Da da da da daaaa, da da daaaa da, da da da da da da, da, da da daaa, da da DA da da da da DAA daaaaaaaaa…


It really is!

The Canadian Breast Cancer Foundation CIBC Run for the Cure is now less than a week away – SIX days away, in fact.

I have trained. I have raised funds. I have acquired pink accoutrements for my run-day outfit. I have procured animated gifs from music videos produced in 1986 to illustrate how intense this final countdown feels right now (see above).

I am ready to run… just about.

There’s one thing left to do before Sept. 30,  but it’s something I’ve been looking forward to since I first signed up for this run.

Fancy up my footwear!

It’s a tradition of sorts, for participants to dress up their shoes. I know many people who have done it in years gone by, and I’ve seen photos of wicked custom-decorated shoes from run locations all across the country.

Often, participants paint the name(s) of who they’re running for on the sides of their shoes. There are some beautiful examples of this in a gallery of 2011′s Who are you running for? Shoe Challenge

I found some great “Canadian Breast Cancer Foundation CIBC Run for the Cure: How to Decorate Your Shoes” videos on YouTube too. This guy does an amazing job:

My shoes didn’t turn out nearly as professionally as those, but hey — I had fun with it.

Who am I running for? EVERYONE; My mom, my dad, my brother, my friends, my aunts, my cousins, my classmates, my coworkers, my boyfriend, me – anyone who may ever be or has ever been touched by breast cancer…

And also my grandma, who I’ve always called gramma, a breast cancer survivor and woman I love very much.

I used sharpies, stickers, a bingo dabber and some pink ribbon to fashion these $7 K-Mart sneaks.

I’ll be wearing them to the run, but fear not ankles — I’ll be switching into something more supportive for the actual 5K.

For those interested in my creative process, here’s a video of my shoe decorating adventure in super fast motion:

To learn more about the CIBC Run for the Cure, visit the Canadian Breast Cancer Foundation of Ontario’s website, join the conversation on Twitter or Facebook.

You can still participate or volunteer to help out on Run day too!

And if you’d like to donate to my campaign, there’s still time! Here’s the link. Thanks again to everyone who donated so far :)

Love always,

PS – These are sick.

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Video blog with a Horse and a Cop: Vroom… Vroom… Neighhhhh!

Oi Friends!

Remember last week when I Tweeted my head off all day long about how much fun I was having in the Ford Focus Challenge? Of course you don’t. You’ve got a life outside of Lauren O’Neil (unlike SOME PEOPLE).

I’m going to show you this video anyway because it’s hecka blogworthy – as is anything involving horses and/or tractors intersecting with my life. If you were me, you’d blog about this too.

Allow me to give you some context here: On Tuesday, June 7th, Ford Canada wrangled together a bunch of local bloggers, paired us up into superteams and sent us off to complete a series of fun challenges in a not-even-released-yet 2012 Ford Focus.

We ate, we drank, we TWEETERED THE HECK OUT. And we drove.

Oh, how we drove…

We also took photos of ourselves in the cool blindspot mirrors while our partners drove. Or was that just me?

Keri was there and Corey was there and a whole bunch of cool bloggers that I’d never met IRL were there too. I really like it when that happens. When I meet new people outside of my bubble, I learn and I grow.

My partner in crime was the ridiculously cool Jerry R. Lem (left). Not only is he a bomb driver, he’s got a fascinating career story – particularly inspiring to a girl like myself who’s just starting down that road. Homeboy kicked it off as a teenager, shelling shrimp in restaurants and by 18 bought his own restaurant… and then another. Years later, he was running the show at some of the country’s ritziest hotels. Now he’s a succesful professional photographer. Talk about a life fully lived! Jerry is definitely next level and I’m glad we were paired up.

Over the course of the day, we got to learn about our trusty yellow steed. The Ford reps taught us all about TORQUE-VECTORING (makes the car more fun to drive) and BORON (makes a car body dead strong).

I couldn’t stop saying either of those words. BORON. TORQUE. TORQUE BORONING BWAHHHHHH!!! *insert flaming skull*

There’s Jerry and I burning some rubber (Thanks to Ammar!). This car handles well. Really well. Is my old Mazda that jerky or is this car just that smooth? I’ll hope for the latter… Either way, Vroom!

I enjoyed that exclusive torque vectoring feature almost as much as I liked the capless fuel port, the rear mounted camera (for backing up) and the fact that this car can sync with (and charge) my smartphone. The future. She’s a here.

Horsey time and tractor time were obvious highlights of my day, but parallel parking with no hands (see video) was pretty cool too… in theory.

You see, one of my most bragworthy random skills as a driver – nay, as a human being! – is that I’m a great parallel parker. I love to roll up next to a tight spot in front of a big group of men and watch their jaws drop as the stupid blonde zooms it on back like like NYYYYYYEEEEEE.

Active Park Assist threatens to make obsolete this already flailing lost art, and that worries me… but not enough to stop me from enjoying the horsies and tractors when Ford brought us to a farm.

If you’d like to learn more about the Ford Focus, visit or drop me a comment. We can talk cars and stuff.

In other news, NxNE has officially popped off and you’ll be hearing lots and lots about it over the next couple of days.

I decided to take ‘er easy tonight because I’m flat exhausted and need to be on my A-game tomorrow. If you’re at the NXNEi conference around noon, feel free to stop by and hear me speak on a panel about The Black Hole of Facebook with Lee Dale, Sean Howard and Aikta Chugh.

Must fingers paint nails and eat Lucky Charms now. Night night :)

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Ladies and Gentlemen, I’ve an announcement to make – are you ready?

*clears throat*

I have decided to enter the electoral realm.

Cèst vrai! Yours truly is now serving as campaign manager for the candidate whom I feel is most qualified to serve as the star of TELUS’s next advertising campaign.

No, not Lulz Turtle. Unfortunately, only real animals qualify.

Allow me, dear readers, to introduce you to the one, the only, the sometimes Bactrian, sometimes Dromedary but ALWAYS straight-up awesome Mr. CAMEL:

Get down with your bad self, my even-toed friend!




If selected by voters, Camel will join the long list of adorable critters who’ve already been featured in TELUS’s save-worthy ads over the past 15 years.

You can see some of them in this video, or check out the inside of my locker from highschool. If the kid who’s using it now has any steezl, she left all ofthe piggies up.

The competition is stiff (Helloooo Pygmy goats) and the stakes are high – but I have every reason to believe that Camel will prevail. I mean, have you SEEN a baby camel?

As Camel‘s campaign manager, I intend to ride those humps (which contrary to popular belief are NOT filled with water) all the way to the winners circle… which may include A TELUS tablet PC, a TELUS smartphone and a $1,000 donation in my name to the Nature Conservancy of Canada.

You see, my motivation for hitting the campaign trail is not completely selfless. I’m one of 12 Canadian bloggers who will be campaigning on behalf of their selected animals and helping voters determine the next critter used in TELUS advertising campaigns.

I want you to vote for Camel, but not as much as I want you to VOTE period because for every single vote they receive, Telus will be donating 1$ to the NCC.

100,000 votes = $100,000 toward the protection of Canada’s biodiversity. YES.

Just for voting, you could also win a Blackberry Playbook or a freaking TRIP TO AFRICA! Chyeah or chyeahhhh?

I’ll be Tweeting and blogging about this more as the competition progresses (The top 3 critter contenders will be announced on May 20th) but right now it’s time for bed. Busiest week EVER. Next week at this time, I shall be in France. It’s been way too long…

Yay adventure! :)

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